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Data on this report is based on areas within the legal city boundary, outlined in black on the map. Any additional neighborhoods shown on the map are associated with the city by name and are included for reference only.

Naples, FL
Real Estate & Demographic Data






Naples profile


Living in Naples



Naples is a medium-sized coastal city (i.e. on the ocean, a bay, or inlet) located in the state of Florida. With a population of 19,618 people and 92 associated neighborhoods, Naples is the 148th largest community in Florida.

Naples home prices are not only among the most expensive in Florida, but Naples real estate also consistently ranks among the most expensive in America.

A relatively large number of people in Naples telecommute to their jobs. Overall, about 31.38% of the workforce works from home. While this may seem like a small number, as a fraction of the total workforce it ranks among the highest in the country. These workers are often telecommuters who work in knowledge-based, white-collar professions. For example, Silicon Valley has large numbers of people who telecommute. Other at-home workers may be self-employed people who operate small businesses out of their homes.

Another notable thing is that Naples is an extremely popular destination for tourists and seasonal residents. So much of the population is seasonal such that the city’s population swells significantly during the vacation season, and drops again when the season ends. Because of this, much of the local economy is centered around tourism; some businesses may be operated only during the high season. During the low season, year-round residents will notice that the city is a substantially quieter place to live.

Naples is also nautical, which means that parts of it are somewhat historic and touch the ocean or tidal bodies of water, such as inlets and bays. Such areas are often places that visitors and locals go for waterfront activities or taking in the scenery.

Do you have a 4-year college degree or graduate degree? If so, you may feel right at home in Naples. 62.42% of adults here have a 4-year degree or graduate degree, whereas the national average for all cities and towns is just 21.84%.

The per capita income in Naples in 2018 was $141,245, which is wealthy relative to Florida and the nation. This equates to an annual income of $564,980 for a family of four. However, Naples contains both very wealthy and poor people as well.

The people who call Naples home describe themselves as belonging to a variety of racial and ethnic groups. The greatest number of Naples residents report their race to be White, followed by Black or African-American. Important ancestries of people in Naples include German, English, Irish, Italian, and French.

The most common language spoken in Naples is English. Other important languages spoken here include Spanish and French.