Rio Rancho is a relatively large city located in the state of New Mexico. With a population of 110,660 people and 21 associated neighborhoods, Rio Rancho is the third largest community in New Mexico. Rio Rancho has seen a significant amount of newer housing growth in recent years. Quite often, new home construction is the result of new residents moving in who are middle class or wealthier, attracted by jobs, a healthy local economy, or other amenities as they leave nearby or far away areas for greener pastures. This seems to be the case in Rio Rancho, where the median household income is $85,755.00.

Rio Rancho real estate is some of the most expensive in New Mexico, although Rio Rancho house values don't compare to the most expensive real estate in the U.S.

Also of interest is that Rio Rancho has more people living here who work in computers and math than 95% of the places in the US.

Telecommuters are a relatively large percentage of the workforce: 13.84% of people work from home. While this number may seem small overall, as a fraction of the total workforce it is high relative to the nation. These workers are often telecommuters who work in knowledge-based, white-collar professions. For example, Silicon Valley has large numbers of people who telecommute. Other at-home workers may be self-employed people who operate small businesses out of their homes.

One downside of living in Rio Rancho, however, is that residents on average have to contend with a long commute, spending on average 30.91 minutes every day commuting to work.

The education level of Rio Rancho citizens is substantially higher than the typical US community, as 33.59% of adults in Rio Rancho have at least a bachelor's degree.

The per capita income in Rio Rancho in 2022 was $39,161, which is upper middle income relative to New Mexico and the nation. This equates to an annual income of $156,644 for a family of four. However, Rio Rancho contains both very wealthy and poor people as well.

Rio Rancho is an extremely ethnically-diverse city. The people who call Rio Rancho home describe themselves as belonging to a variety of racial and ethnic groups. The greatest number of Rio Rancho residents report their race to be White, followed by Native American. Rio Rancho also has a sizeable Hispanic population (people of Hispanic origin can be of any race). People of Hispanic or Latino origin account for 42.06% of the city’s residents. Important ancestries of people in Rio Rancho include German, English, Irish, Italian, and French.

The most common language spoken in Rio Rancho is English. Other important languages spoken here include Spanish and Native American languages.